Our services focus on providing consulting, execution & training for New Product Development, Product Management,Project Management & Market Research- effectively in evolving business environment and maintaining competitive edge by faster, sharper & successful project management & product launch.

Consulting: (Domains: Manufacturing, Engineering, Automotive (OEMs & Vendors), Logistics,IT,FMCG, E-Commerce, Entrepreneurs/Startups)

Our Services-Consulting

New Product Development & Product Management

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Market Research

  • Quantitative & Qualitative
  • Customer Insighting
  • Depth Interviews
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Product & Business Strategy

  • Product Road Mapping
  • Product Positioning-USP Creation
  • Go To Market Strategy
  • Product Lifecycle Management
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Concept Development

  • Need Gap Analysis
  • Benchmarking
  • Concept Generation & Evaluation

Project Management

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Project Planning

  • Scope Definition
  • Project Lifecycle Management
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Project Execution

  • Monitoring & Control
  • Complexity Management
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Project Management

  • Processes-Gap Analysis & Maturity Enhancement
  • Training for performance improvement
CONSULTING - Market Research

Research Areas

Customer In-sighting

  • Need Understanding
  • Product Feedback
  • Usage & Pricing Expectations

Strategic Inputs

  • Product Strategy Formulation
  • Product Concept Proposals
  • Focus Areas & Recommendations

Trend Impact Analysis

  • Understanding of Trends/Regulations
  • Impact Analysis on Vehicle Segments & Applications
  • Recommended Actions

Recent Projects Completed –For Frost & Sullivan

Customer In-sighting-For CV OEM:MDT Segment:

  • Product & Service Feedback for West Zone
  • Product Strategy & New Concept Proposal

HCV Axle Load Norm Impact Analysis & Recommended Actions: For CV OEM:

  • Norm Understanding & Reasons
  • Impact on GVW Segments, Applications, Operating Economics, TIV
  • Competition Actions & SWOT Analysis
  • Recommended Actions-Focus Areas for Design, Sales, Application Development
MDT Product Feedback & Strategy: Project Details

Problem Statement


F&S wanted a CV expert who can:

  • Get West Zone Product Feedback for Bharat Benz MDT Product
  • Guide on preparing Product Strategy & Concept

Customer-In-sighting & Strategy Preparation

  • Depth interviews of 45 ICV/MCV Customers at Pune, Mumbai, Ahmedabad, Baroda to get BB Product & Service Feedback
  • Product Strategy & Concept Preparation



Customer In-sighting

  • Customer Profile & Questionnaire Design
  • Selection & Appointment of target customers
  • Qualitative Interviews
  • Analysis of insights to prepare Strategy Presentation

Strategy Preparation:

  • Customer Feedback Analysis
  • SWOT for Bharat Benz ICV & MCV Segment
  • Product Strategy / Focus Areas
  • Product Concept Detailing
Consulting Areas:Product Ranges/Types

Commercial Vehicles/ Trucks-Light (3.5~7.5T), Intermediate (7.5~12T), Medium (12~16T) & Heavy Commercial Vehicles (MAVs, Tippers, Tractor Trailers) (25T to 49T GVW)
Special Applications like Reefer, Container, Ready Mix Concrete (RMC), Tippers, and Tractor Trailers
Sports Utility Vehicles & Pick Ups, Electric/Hybrid & Self Driven vehicles
Defence Vehicles like- Bullet Proof, Mine Protected, High Mobility, Fire Tender etc.
Power Train-Engine & Transmission
Other Areas: Homologation, Regulations, BSVI, Joint Ventures, Dealer Development, Competitive Intelligence, Total Cost of Ownership, GST, E Commerce, SIAM

Our Services-Coaching

Project Management & Product Management Certification Training

Project Management Professional
(PMP ®) Certification Training

  • 35 Hours
  • Curriculum-in line with PMI requirements

Certified Product Manager (CPM ®) Training

  • 35 Hours
  • Curriculum in line with AIPMM requirements

Career Coaching for Engg & MBA Students

Career Guidance: Students & Professionals: Dheya® Career Mentor

Career Understanding

  • Industry Overview
  • Career Choices
  • Role
  • Career Paths

Choosing RIGHT Career

  • Skills Required
  • Student’s Persona
  • Right career choice

Interview Selection & Job Readiness

  • Project & CV Preparation
  • Tools & Techniques
  • Mock Interview

Psychometric Analysis

  • Abilities, Strength & Interest
  • Career Options, Research & Selection